Trust policy

Editorial Policy

This policy explains how shortlist recommendations are scoped, written, reviewed, corrected, and kept separate from commercial relationships at UK Shortlists.

Organised desk with buying-decision notes and shortlist workflow materials representing UK Shortlists guidance.

What we publish

We publish buying shortlists that help UK readers compare options quickly using a consistent Top 4 format and plain-English trade-offs.

Every complete shortlist should explain who it is for, why the winner fits that buyer problem, where budget or specialist options make more sense, and what limitations readers should know before buying.

How a shortlist is created and reviewed

  • Ideas start with a real buying question that the existing guides do not answer well.
  • A shortlist should show who compiled it, who reviewed it and what information supports the recommendation.
  • Automated checks help us find broken data, missing fields and page errors; a named person remains responsible for recommendation wording and publication.
  • Corrections are triaged under the Corrections Policy.

How rankings are set

  • Ranking decisions are based on the page's stated criteria, supporting information and buyer-fit trade-offs.
  • Commercial relationships do not automatically decide ranking position.
  • A recommendation is not published prominently if its identity, claims or supporting information cannot be checked.
  • Rankings change only when product information, category fit or buyer usefulness supports the change.

UK Shortlists does not claim a large testing lab, hands-on testing for every product or credentials the team does not hold.

Commercial independence

UK Shortlists may earn commission from affiliate links, but commercial availability is not the same as product quality. Readers should be able to understand why a product is recommended without needing to guess whether commission drove the ranking.

If a page includes affiliate links, final price, stock, delivery, and terms should still be checked directly with the merchant before purchase.

A manufacturer sample does not buy coverage or a ranking. We may decline to cover it, publish negatives or use it only to check a limited point. If a sample materially affects a recommendation, we disclose it.